Getting Suckered At The Store

We know you're always grocery shopping on a full stomach to avoid charging your way through the candy aisle. But remember to prime your brain as much as your belly -- reading between the lines of the signs. Studies on "suggestive signage" have found that promotional numbers, like "3 for $3" or "Buy 10 for your freezer," can tempt you to shell out twice as much money as you planned. To beat 'em at their own game, write your purchase amounts on your shopping lists and stick to it, says food psychologist Brian Wansink. Don't let the vendors' numbers coax you into buying more than you need. That way, you're less likely to stare down a shelf's worth of temptation.
Lose it for good this time
6 nutrients that boost weight loss
I can't stop craving sweets!